Megastars Bad Bunny and Lionel Messi unveil intriguing Adidas collaboration: 'We hope to create a legacy'

Global music sensation Bad Bunny and soccer superstar Lionel Messi have teamed up in a groundbreaking partnership to launch the Bad Bunny x Messi collection, an intriguing Adidas shoe line that perfectly captures the unique fusion of sport and music. It is set to launch this Saturday, October 26.

Lionel Messi and Bad Bunny.

Inoni Etel

Bad Bunny, whose dynamism has propelled him from top-tier festivals to the ranks of worldwide music superstars, described how their first meeting was filled with mutual knowledge and excitement for this compilation. "That first meeting with Messi was wonderful. In an exclusive interview with Billboard Español, the Puerto Rican superstar claimed that the mood between them was positive from the beginning. "We discussed our visions and what we hoped to achieve with the collection. We're both highly passionate about what we do, and it shows in every concept we discussed. It was a seamless and natural process that I will never forget."

The collection reimagines Adidas heritage through two famous silhouettes: the Adidas Gazelle and the Adidas F50 cleat, each of which captures the essence of its inspiration. The creative infusion is deeply personal, with references to their origins and accomplishments. "I believe we included both my and Messi's styles, focusing on the naturalness with which each of us approaches our work. "We were inspired by a 1949 Adidas shoe that featured natural brown leather colors," Bad Bunny explained.

Bad Bunny.

Inoni Etel

In an interview with Billboard Español, Lionel Messi discussed the importance of music in his life. "Music is linked to numerous elements of life. Not only to soccer, though there is a special connection between the two worlds, but also to leisure activities, gym sessions, and road trips," he stated. "Music is something I like very much and is present in several moments of my daily life," he added, adding that Bad Bunny is an artist who is "never missing" from his playlists.

Building on the idea of collaboration, Bad Bunny shared a notable moment from the creative process: "A memorable moment for me was when we began to develop the concept for this partnership. Working with someone as legendary as Messi and witnessing how we all brought different thoughts and concepts to the table was incredibly special."

This venture's progress is powered by the steadfast support of their global fan base through Adidas' La Voz de los Fans campaign. "The fans' influence has been fundamental in our careers, and this collaboration would not have happened without their passion," he said. "They motivate us to keep evolving and experimenting with each project. This campaign reflects that link, as none of this would be possible without the fans.

Lionel Messi.

Inoni Etel

Lionel Messi portrayed a sense of honor and obligation in relation to his global fan base. "I am aware that many people follow me, even children. "For me, it is both a source of pride and a great responsibility," said the Argentine global champion. "I always tried to be myself, but bearing in mind that there are people who notice me, who follow me and support me every day."

The collection, which includes styles such as the 'X' stripe heel and blue accents that reference Adidas' past, goes beyond typical athletics to represent shared grandeur and artistic cooperation. Each composition is an homage to a collective memory created specifically for the pitch and playlists.

Both megastars consider this collection as a sign for future generations, exemplifying the merging of two worlds and serving as a testimony to collective brilliance. "With Bad Bunny x Messi, we wish to leave a legacy that reflects this unique cooperation, pushing future generations to pursue their hobbies and work hard to achieve their goals. "We want this collaboration to be a symbol of unity for our Latino community and for the future," Bad Bunny stated.

As Messi and Bad Bunny continue to break paradigms in their respective industries, this collaboration is more than just a tribute to their success; it is also a celebration of the intersection of culture, music, and sport.